What We Do
We help service businesses focus and orchestrate their brand & marketing strategies
Workshops . Coached Strategy Programmes . Consulting
What's Your Song? Your Value Proposition
The key to building a strong brand and a connected marketing strategy is to develop a clear value proposition for a focused audience.
This is your unique song; something your customers care about that everyone in your organisation must learn to play. Like the great composers, you need to orchestrate that song for each part of your organisation by writing the score. And then conduct your team to rehearse and perform it.
Without that score, your marketing activity will have limited impact and your team will continue to need you involved in everything to connect the dots.
The Orchestrate Method: 5 Steps to Success
1. Audience
2. Song
3. Score
4. Rehearse
5. Perform
Let us help you compose & orchestrate your marketing strategy
Audience & Value Proposition Workshops
Attend a half-day workshop and clearly define the Audience for your value proposition. Led by Jill Pringle, these small workshops host up to 8 Business Leaders in Central London.
Coached Marketing Strategy Programmes
Don't yet have a Marketing Director? Get expert help to guide you and your marketer through the process of composing an effective brand & marketing strategy.
Bespoke Marketing Consultancy
Need a virtual CMO for 4-6 months to change or improve your value proposition and marketing strategy? Discover the options for Jill’s 1-2-1 marketing consultancy.
