Market competition: a game of choice & chance
One of the Christmas presents I got last year was a bunch of old-fashioned board games. When I was growing up, we used to play
Jill Pringle
February 19, 2021
Brand Marketing Blog
Physical evidence: a tool for marketing not just for crime scenes!
If you’re reading this blog post then more than likely than not you’re leading or marketing a service business. If you had a tangible product
Jill Pringle
October 2, 2020
Benchmark your marketing. How does your Brand Symphony score?
Every business is different, and so are their branding and marketing strategies. This makes it hard to benchmark what you’re doing and see clearly where
Jill Pringle
June 2, 2020
2020 Marketing Plan: write the musical score for your team.
A musical score makes sure that every instrument in the orchestra is playing their part in tune, and in time. It is also the tool
Jill Pringle
November 29, 2019